Category

Search Engine Marketing
Don’t let a case of writer’s block stop you from creating results-focused online marketing content.  Here are five ways to help yourself get unstuck for more leads and sales.
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Pay-per-click is like being in a constant war with your competitors. However, there is one way to help increase the click-through-rate (CTR) of your pay-per-click ads: extensions. Learn about 4 top ad extensions and a new extension coming out soon!
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SEO - Questions_5
To take advantage of the search engine marketing opportunity, you just need to know the right questions to ask.
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Content Creation
Stop writing content that no one is reading! Learn about 3 tools that can be used to find out what content marketing topics really interest your site visitors.
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While hard to sometimes avoid, duplicate pages on a website can have serious negative impacts on how your website is viewed by search engines. Learn 3 ways to get rid of duplicate pages.
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Establishing a focused and thorough social media strategy can be extremely beneficial for B2B companies. Facebook presents a way for businesses to reach other businesses in ways they couldn’t before and connects those interested in specific industries.
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Pay-Per-Click
With organic keyword data gone and unlikely to return, PPC keyword data is by far the next best thing. This data can help you uncover things about your target audience, PPC configuration, website optimization and more, that you probably can’t find anywhere else.
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Compound interest
Even though we live in the age of real-time marketing where the faster your website loads the better, it does not mean that marketing processes have to be rushed in tandem. Do not lose sight of the good, old-fashioned value of hard and consistent work.
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Long Tail Keywords B2B SEO
Interested in increasing your ROI? Then optimizing your site for long tail keywords rather than general keywords is a must.
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Mobile Friendly
Still finding reasons why now just isn’t the right time to make your B2B website mobile friendly? Google and other search engines have made it a major factor in search engine page rankings.
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