By

Bob DeStefano

Bob DeStefano

Bob DeStefano HeadshotMy mission is to help B2B and industrial companies generate more leads, sales and profits online.

e-commerce b2b marketing
It all starts with your website — but it doesn’t end there. Learn how smaller distributors can compete with the B2B e-commerce giants.
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marketing during recession
The last thing you should do in this COVID-19 economy is pull back your marketing. Learn how to thrive in these troubled times by marketing smarter.
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increase b2b website sales
If I tell you that your leads are only as good as the website that produces them, what does that say about your website?  Be honest.  Is your site just a glorified brochure or is it truly optimized for b2b website lead generation?  Here are the top five key drivers of a B2B website that generates leads and sales.
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As the coronavirus pandemic continues to change the world, we’re all navigating through a time of uncertainty. In order to remain competitive, I recommend you put the following three moves into action.
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Business is conducted online more than ever before, making 2020 a revolutionary year for online marketing. Old marketing tactics no longer reach audiences the way they used to because consumers rely more on the internet and mobile devices. These 9 marketing ideas will ensure your company is reaching its full potential in B2B online marketing.
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Responsive Website Design
Boosting online marketing results is as easy as C-O-P. Learn about the C-O-P formula and how it contributes to a successful B2B website.
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Even the most successful campaigns can fall victim to wasted ad spend. Learn how to spot, analyze, and optimize your ads to improve your ad spending and increase ROIs.
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B2B SEO
Link popularity is the most impactful, and most neglected, search engine optimization strategy. Learn how to attract quality links leveraging these proven strategies.
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B2B Email Marketing Strategy
To be truly successful with email marketing, you need to think of it as a “nurturing tool.” Ensure your email newsletter is a success by leveraging these best practices.
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Right now, somewhere, a potential B2B customer is searching for your products. But, who will they find first – your company or your competitor? Search engine marketing allows you to get right in front of customers at this crucial moment. The following 7 steps will put you on the path to search engine marketing success.
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marketing during recession
How to Market Smart in a Challenging Economy
September 16, 2020
9 B2B Online Marketing Ideas to Embrace in 2020
January 15, 2020

FROM OUR CLIENTS

“The preparation was a positive and educational experience for our team. After go-live, visits increased 91% and goal conversion rate increased 167%. We believe our partnership with SVM will yield the short term and long term success we desire.”

Warren Ludvigsen Regal