By

Bob DeStefano

Bob DeStefano

Bob DeStefano HeadshotI am a B2B digital marketing strategist, author, and speaker on a mission to help B2B and industrial companies generate more leads, sales, and profits online.

B2B Website SInking Sales
Have been wondering why the investment in your website is not resulting in a big increase in sales? Learn how to fix the mistakes that are sinking your sales.
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b2b business is open online
Increasingly, B2B buyers are going online to buy due to the pandemic. Ask yourself these 5 questions to see if your website is “open for business.”
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e-commerce b2b marketing
It all starts with your website — but it doesn’t end there. Learn how smaller distributors can compete with the B2B e-commerce giants.
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marketing during recession
The last thing you should do in this COVID-19 economy is pull back your marketing. Learn how to thrive in these troubled times by marketing smarter.
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As the coronavirus pandemic continues to change the world, we’re all navigating through a time of uncertainty. In order to remain competitive, I recommend you put the following three moves into action.
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Business is conducted online more than ever before, making this a revolutionary time for B2B digital marketing. Old marketing tactics no longer reach audiences the way they used to because consumers rely more on the internet and mobile devices. These 9 marketing ideas will ensure your company is reaching its full potential in B2B digital marketing.
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Responsive Website Design
Boosting online marketing results is as easy as C-O-P. Learn about the C-O-P formula and how it contributes to a successful B2B website.
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Even the most successful campaigns can fall victim to wasted ad spend. Learn how to spot, analyze, and optimize your ads to improve your ad spending and increase ROIs.
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B2B SEO
Link popularity is the most impactful, and most neglected, search engine optimization strategy. Learn how to attract quality links leveraging these proven strategies.
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B2B Email Marketing Strategy
To be truly successful with email marketing, you need to think of it as a “nurturing tool.” Ensure your email newsletter is a success by leveraging these best practices.
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Most Popular

b2b business is open online
The Pandemic Made Your Website More Important Than Ever – But Are You Open for Business?
October 28, 2020
e-commerce b2b marketing
5 Ways Smaller Distributors Can Compete with the B2B E-Commerce Giants
October 14, 2020
marketing during recession
How to Market Smart in a Challenging Economy
September 16, 2020

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