Since 1995, SVM has been helping B2B and industrial companies generate more leads, sales and profits online. To help you leverage digital marketing to produce bottom-line results, our team will lead you through our proven approach to strategic digital marketing planning and execution.
SVM will serve as your Virtual Online Marketing Director partnering with your team to help design, execute and measure the results of your digital marketing strategy. SVM’s Virtual Online Marketing Director service is specifically designed for B2B business leaders who desire the experience and knowledge of a seasoned digital marketing team at a fraction of the cost of a full-time person. Our team is comprised of individuals who have decades of digital experience and will provide you with the B2B digital marketing planning and leadership you need to be successful.
By partnering with SVM for your digital marketing planning and management, you will experience the following benefits:
To learn more about how SVM’s team can help your leads and sales skyrocket, schedule a free consultation.
A results-focused B2B online marketing strategy will ensure you achieve a number of business goals, including generating qualified leads, increasing sales, strengthening relationships with customers and increasing profits.
SVM will design a results-focused online marketing strategy that will ensure your company’s short-term and long-term success. SVM’s team will work closely with you and your team to gain a thorough understanding of your business model, your business goals and objectives, your product and service offerings, your customers, your competition and your success measures.
SVM’s B2B online marketing strategy creation process consists of the following key steps:
To learn more, schedule a free consultation.
To be successful, you need to offer a website that is created for your customers – not you. If your website does not serve your prospects and customers, it is not serving you either.
A customer-focused website puts your customers at the center of your online offering, making it easy for them to do business with you. At the same time, a customer-focused website is aligned with your company’s overall business goals and marketing objectives. And, most importantly, a customer-focused website produces results – leads, sales and profitable long-term customers. SVM will create a new website for your company, or enhance your existing website, to ensure it:
To learn more, schedule a free consultation.
Content marketing is the rocket fuel of B2B digital marketing. It fuels your success through creating and sharing valuable blog posts, articles, videos whitepapers, guides, case studies, webinars or other content for your website and online marketing campaigns.
SVM can help your business to consistently create compelling and valuable content on a regular basis to produce online marketing success. Our team will work with you to brainstorm, create, and promote content designed to attract qualified prospects to your website. We do this by following our proven content marketing creation process, which includes:
To learn more, schedule a free consultation.
Search engine marketing is the art and science of attracting motivated customers to your website by increasing your site’s presence in the major search engines like Google and Bing and Yahoo). Search engine marketing is crucial because in 80% of B2B transactions today, the customer finds the supplier — not the other way around. And, to find the supplier of their desired products or services they are turning first to search engines like Google.
SVM will manage a results-focused search engine marketing strategy that will help you attract a steady stream of new customers to your website through:
To learn more, schedule a free consultation.
Email marketing with an email newsletter allows you to conduct an ongoing, interactive dialogue with your customers and prospects on a measurable, cost-efficient basis. By sending timely articles that solve current business problems, coupled with targeted product and service promotions, you show your customers that you understand them and their needs which helps build their trust in your company.
SVM will help you create a results-focused email marketing plan that will nurture relationships with customers and generate repeat website visits through:
To learn more, schedule a free consultation.
Social media marketing leverages social networking websites to share relevant and interesting content with your network of fans, followers, and connections. Social media marketing campaigns typically focus on creating compelling content that attracts attention and encourages readers to engage with it and share it with members of their networks.
The secret to success for social media marketing is to start understanding that you are not only in the business of selling products and services, but also in the business of knowledge. SVM will create and share valuable content to market your specialized knowledge to demonstrate to customers that you are the expert in your field through:
To learn more, schedule a free consultation.
With SVM as your partner, you won’t have to rely on subjective measures, gut feel or esoteric statistics like “visits” when tracking your digital marketing performance. SVM will help you define your success measures based on the business goals you want the website to achieve. Then we’ll identify specific, measurable performance criteria and establish the systems to track and measure success. Our specific actions will include the following:
To learn more, schedule a free consultation.