By

Bob DeStefano

Bob DeStefano

Bob DeStefano HeadshotI am a B2B digital marketing strategist, author, and speaker on a mission to help B2B and industrial companies generate more leads, sales, and profits online.

Right now, somewhere, a potential B2B customer is searching for your products. But, who will they find first – your company or your competitor? Search engine marketing allows you to get right in front of customers at this crucial moment. The following 7 steps will put you on the path to search engine marketing success.
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If your website is not helping to improve your bottom-line, then it’s time to take action to enhance its value. Here are five ways to increase the effectiveness of your website.
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b2b lead generation
Is your B2B website a lead generation machine? Find out your website’s lead generation potential now by giving it this 10 question lead generation checkup.
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b2b social media marketing success
Learn how to measure social media marketing ROI by focusing on reach, engagement and conversion.
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For B2B social media marketing, LinkedIn is where the action is! Learn how to harness LinkedIn’s marketing power and generate leads.
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b2b online lead generation
Turn your website into a money-making machine by putting the following proven recommendations into action. We have seen many B2B industrial companies more than triple their sales leads with these five tips.
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b2b social media marketing
So, should you jump on the social media bandwagon? In this blog post, we separate the hype from the helpful and provide you with the secret to B2B social media marketing success.
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b2b increase leads and sales
Take your B2B online marketing efforts to the next level with these 5 guidelines to increase leads and sales.
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Content Marketing Featured
Learn how you can turn your website into a lead generation machine by appealing to prospects at different stages of the the purchasing cycle.
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SEO - Questions_5
To take advantage of the search engine marketing opportunity, you just need to know the right questions to ask.
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