Videos

Learn more about online marketing strategies, tactics, and tips from SVM’s Bob DeStefano.

Invest in Marketing

Do You Think of Marketing as an Investment or an Expense?

If you are thinking of marketing as an expense, chances are, you’re doing it wrong. Learn about what you should expect from your B2B online marketing strategies.

Embrace Online Marketing

Why You No Longer Can Afford to Ignore Online Marketing

If you want to ensure your B2B company remains relevant in the future, you can no longer kick the online marketing can down the road. Here’s why.

Adapt to Mobile Marketing

Profit from the Mobile Marketing Revolution

More people access the web from mobile devices than traditional computers. Learn how your company can use mobile marketing to bring more value to your customers.

Custom Focused Website

Make Your Website Your Most Powerful Marketing Tool

Is your website customer-focused or egocentric? Online marketing expert Bob DeStefano explains how your website can be used as your most powerful marketing tool.

How to Use Social Media as a Marketing Tool

Want to learn the social media marketing success secrets? In this video, Bob DeStefano explains the social media fundamentals and how to use social media marketing.

Drive B2B Website Traffic

How to Drive Traffic to Your Website from Search Engines

Make the most of the search engine marketing opportunity! In this video, SVM’s Bob DeStefano explains how to attract new customers from search engines.

Use Video Marketing

Online Video Marketing Made Easy

If a picture is worth one thousand words, then a video is worth one million. Online marketing expert Bob DeStefano explains how to strategically use video marketing.

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About the Author

Bob DeStefano is a B2B digital marketing strategist, author and professional speaker.

Bob has over 25 years of experience helping industrial and B2B companies leverage online marketing to grow their leads, sales and profits online.

As president of SVM, a leading B2B online marketing agency, Bob has worked with a wide variety of companies, from Fortune 500 manufacturers to small family-owned distributors leverage online marketing to produce bottom-line results.

Learn more about Bob >