For generations, distributors and manufacturers relied heavily on face-to-face selling as the primary driver for new business growth. While the role of the salesperson is still critical, your old tactics are no longer enough to compete in this rapidly evolving marketplace.
The changing face and needs of your customers, combined with the rise of online and mobile technologies in the workplace, have rendered your old tactics inadequate. If you’re still relying on marketing strategies from past decades, your company’s success may be in question for the next decade. It’s time to step up and take action. But what should you do?
To ensure your company’s success, you must continually evaluate and evolve how you do business to grow revenue and profits. Online marketing represents a tremendous opportunity for growth for your company, because more business is conducted online now than ever before.
This guide includes eight B2B online marketing ideas you need to embrace to be successful. Fill out the form to the right to get started.